• norsk
    • English
  • English 
    • norsk
    • English
  • Login
View Item 
  •   Home
  • Fakultet for samfunnsvitenskap (SAM)
  • SAM - Handelshøyskolen
  • View Item
  •   Home
  • Fakultet for samfunnsvitenskap (SAM)
  • SAM - Handelshøyskolen
  • View Item
JavaScript is disabled for your browser. Some features of this site may not work without it.

Exploring New Service Portfolio Management

Aas, Tor Helge; Breunig, Karl Joachim; Hydle, Katja Maria
Journal article, Peer reviewed
Accepted version
Thumbnail
View/Open
Postprint. Embargo 2017-12-21 (183.2Kb)
URI
https://hdl.handle.net/10642/5061
Date
2016
Metadata
Show full item record
Collections
  • SAM - Handelshøyskolen [369]
Original version
Aas TH, Breunig KJ, Hydle KM. Exploring New Service Portfolio Management. International Journal of Innovation Management. 2016;21(7):1-31   http://doi.org/10.1142/S136391961750044X
Abstract
Most research on the management of innovation portfolios has focused on new product portfolios, whereas the management of new service portfolios has not been researched correspondingly. This paper addresses this literature gap by exploring portfolio management of New Service Development (NSD) activities empirically. The paper applies a qualitative research design, where data was collected in 52 in-depth interviews with managers and employees involved with NSD. The study finds that the portfolio management activities and processes were carried out in parallel with the NSD process, and that the most important stakeholders in the NSD portfolio management organization were top managers not involved in the daily NSD operations. Findings reveal that the firms used a great variety of criteria when making portfolio decisions. However, contrary to prescriptions based on new product development research, the decision process exposed for NSD was to a limited degree assisted by explicit portfolio management tools. We explicate our findings in five propositions.
Publisher
World Scientific Publishing
Journal
International Journal of Innovation Management

Contact Us | Send Feedback

Privacy policy
DSpace software copyright © 2002-2019  DuraSpace

Service from  Unit
 

 

Browse

ArchiveCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsDocument TypesJournalsThis CollectionBy Issue DateAuthorsTitlesSubjectsDocument TypesJournals

My Account

Login

Statistics

View Usage Statistics

Contact Us | Send Feedback

Privacy policy
DSpace software copyright © 2002-2019  DuraSpace

Service from  Unit