• An Explorative Study on Heuristic Effects of Healthy Food Labels in an Online Shopping Situation 

      Fagerstrøm, Asle; Richartz, Philip; Arntzen, Erik; Sigurdsson, Valdimar (Procedia Computer Science;Volume 181, Peer reviewed; Journal article, 2021-02-22)
      This study focuses on the representativeness heuristic effects of healthy food labels on consumer choice of healthy food. A within-subject experiment was arranged to identify whether consumers rely on representativeness ...
    • Health interventions and validity on social media: A literature review 

      Åskov Tengstedt, Maja; Fagerstrøm, Asle; Mobekk, Hilde (Procedia Computer Science;, Journal article; Peer reviewed, 2018-10-23)
      Social media changes the way people and organizations communicate with each other. Health interventions on social media are, however, a relatively new phenomenon. This article includes a review of health intervention studies ...
    • Motivating Events at the Point of Online Purchase: An Online Business-to-Business Retail Experiment 

      Fagerstrøm, Asle; Arntzen, Erik; Volden, Marius (Procedia Computer Science;Volume 181, Peer reviewed; Journal article, 2021-02-22)
      The point of online purchase includes the location and conditions in which an online transaction takes place. The term usually comprises the presentation of the products available for purchase by consumers as well as the ...