• Can Motivational Operations Explain Nudging: Can Nudging Increase Hospital Visitors Hand Hygiene Compliance 

      Stokke, Laila (MALKS;2019, Master thesis, 2019)
      Healthcare-associated infections affects hundreds of millions of patients worldwide every year. Most of these infections are preventable. Hospital visitors interact with the same patients as health personnel a can be ...
    • Customer greeting in offline retail stores: A literature review and a case study 

      Nilsen, Sol (MALKS;2019, Master thesis, 2019)
      Artikkel 1. Abstract The retail industry is confronted with big challenges due to technical innovation, digitalization and online shops. This can be seen in the high number of stores closing across the whole industry. If ...
    • Fish versus meat: Nudging the healthier choice off food in hotel lunch buffets 

      Mobekk, Hilde; Karevold, Knut Ivar; Tran, Huy; Stjernen, Kjersti (Norsk Tidsskrift for Ernæring;16(3), Journal article; Peer reviewed, 2018)
      Background One of the objectives of the Norwegian National Action Plan for Healthy Diets (2017-2021) is to increase the intake of fish. The aim of this study was to encourage hotel guests to choose more fish and less meat ...
    • For Your Eyes Only: A Field Experiment on Nudging Hygienic Behavior 

      Mobekk, Hilde; Hessen, Dag Olav; Fagerstrøm, Asle; Jacobsen, Hanne (Frontiers in Psychology;December 2020 | Volume 11 | Article 603440, Journal article; Peer reviewed, 2020-12-04)
      These days many gyms and fitness centers are closed to reduce transmission of the SARS-CoV-2 virus in society. The gym is an environment rich in microorganisms, and careful hygiene is a necessity to keep infections at ...
    • Health interventions and validity on social media: A literature review 

      Åskov Tengstedt, Maja; Fagerstrøm, Asle; Mobekk, Hilde (Procedia Computer Science;, Journal article; Peer reviewed, 2018-10-23)
      Social media changes the way people and organizations communicate with each other. Health interventions on social media are, however, a relatively new phenomenon. This article includes a review of health intervention studies ...
    • Improving cardiovascular health through nudging healthier foodchoices: A systematic review 

      Tørris, Christine; Mobekk, Hilde (Nutrients;Volume 11, Issue 10, Journal article; Peer reviewed, 2019-10-15)
      Obesity and metabolic syndrome are considered major public health problems, and their negative impact on cardiovascular disease (CVD) and diabetes mellitus type 2 (DM2) is profound. Targeting modifiable risk factors such ...
    • Influencing choice behavior and improving well-being by applying behavior analysis and behavioral economics 

      Mobekk, Hilde (OsloMet Avhandling 2021;Nr 35, Doctoral thesis; Peer reviewed, 2021)
      Humans possess a distinct capacity for behavioral adaption; that is why we have thrived as a species. Even though our ability to adapt is often attributed to rational choices, decades of research show that human behavior ...
    • Nudge for bedre samfunnshelse 

      Jacobsen, Hanne (MALKS;2016, Master thesis, 2016)
      Nudgeteorien blir stadig mer utbredt. Med prinsipper fra både atferdsanalysen og atferdsøkonomien, belyses det hvordan valgsituasjoner kan påvirkes ved kontekstuelle endringer. Nudging beskrives som påvirkning i valgøyeblikket, ...
    • Prakademisk og tilpasset læringsdesign for Executive-utdanning 

      Mobekk, Hilde; Skyttermoen, Torgeir (Magma forskning og viten;, Peer reviewed; Journal article, 2024)
      For å nå målgruppen voksne studenter med arbeidserfaring som også er i fulltidsarbeid, er det nødvendig at videreutdanningsstudier bygger på et læringsopplegg som både er faglig solid og oppdatert. I våre studieemner legger ...